Cultural values significantly influence the acceptance and perception of sex dolls in Portugal. Traditionally, Portuguese society has held conservative views on sexuality and intimacy, which can create stigma around the use of sex dolls. However, as social norms evolve and attitudes toward personal freedom and technology shift, acceptance is gradually increasing. The integration of high-tech, realistic dolls aligns with Portugal’s appreciation for craftsmanship and innovation, helping to normalize their use. Additionally, the increasing openness towards alternative forms of companionship and sexual expression has contributed to a more accepting environment. For some, sex dolls serve as a means to explore sexuality safely and privately, especially in a society that values discretion. Moreover, the growing recognition of mental health and well-being has led to a broader understanding of the role these devices can play in reducing loneliness or providing comfort. Despite lingering stigmas, younger generations and urban populations tend to be more open-minded, fostering a gradual cultural shift. Overall, while traditional values may influence initial perceptions, ongoing social change in Portugal is promoting a more accepting attitude toward sex dolls as tools for companionship, self-exploration, and personal fulfillment.